Zoo Letterhead: Midwestern U.S. 1962-1971

Letterhead-USMidwest-008-Cincinnati-a-CroppedForThumbnailHere’s the third post in our series on graphic design in letterhead. This installment features stationery from zoos and aquaria in the U. S. Midwest, and includes multiple examples from a couple of zoos:

Cincinnati Zoo appears to have had multiple letterheads in the early 1960s, and both it and Cleveland Zoo redesigned their stationery at some point in the decade.

I must admit that I prefer the whimsy of Cincinnati and Cleveland Zoos’ early 1960s designs to their late-1960s counterparts.

 

1a & b.  Cincinnati Zoo

Cincinnati Zoological Park / Zoological Society of Cincinnati, December 7, 1962 – Lion

Cincinnati Zoological Park, December 11, 1962 - Kangaroo

Cincinnati Zoological Park / Zoological Society of Cincinnati, December 11, 1962 – Kangaroo

 

2. Zoological Society of Cincinnati, a decade later

Zoological Society of Cincinnati, July 1971

Zoological Society of Cincinnati, July 1971

 

3. The (old) Cleveland Aquarium, not to be confused with the new Greater Cleveland Aquarium

Cleveland Aquarium, June 1962

Cleveland Aquarium, June 1962

 

4. Cleveland Zoological Society, former parent organization and current membership arm of the Cleveland Zoo (which is now the Cleveland Metroparks Zoo), early 1960s

Cleveland Zoological Society, October 1963

Cleveland Zoological Society, October 1963

 

5. Cleveland Zoological Society, late 1960s

Cleveland Zoological Society, February 1969

Cleveland Zoological Society, February 1969

Not reproduced is the reverse of the stationery sheet, where most of the  Zoo’s trustee listing, other than the executive board, was moved. (The bleed-through is faintly visible in the image.)

 

6. Fort Wayne Zoological Society (parent organization of the Fort Wayne Children’s Zoo)

Fort Wayne Zoological Society, February 1971

Fort Wayne Zoological Society, February 1971

 

7. Indianapolis Zoo

Indianapolis Zoological Society, February 1963

Indianapolis Zoological Society, February 1963

Note that this letter was written before the Zoo’s opening date, in April 1964.

 

8.  Lincoln Park Zoo, Chicago

Lincoln Park Zoological Society, October 1963

Lincoln Park Zoological Society, October 1963

While many zoos–including the Bronx Zoo–are founded by their sponsoring zoological societies, the Lincoln Park Zoological Society was founded several decades after its zoo had opened.

 

9. Shedd Aquarium, Chicago

John G. Shedd Aquarium, December 1962

John G. Shedd Aquarium, December 1962

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