Tag Archives: press releases

Cultivating the Wild

“Generations are growing up without any natural contact with wild creatures; a new public opinion concerning wildlife and wild environment is arising unfettered and unguided by fact or experience. Except at the Zoo, the opportunities to know or even become interested in wild creatures are largely vicarious ones for many city dwellers. The opinions of these people will shape the future of wild lands and wild creatures.” -William G. Conway. General Director, 1966-1999. New York Zoological Society. (Gathering of Animals. William Bridges. 1974. Page 500.)

Frequently here at WCS Archives, I find myself reflecting on public experiences and encounters with the natural world, and the challenges of conveying rural and field perspectives and experiences in an urban context.  It is particularly true on Wednesdays, when admission to the zoo is free, and streams of families, teams of teens, as well as school groups with tethered young potential zoologists, naturalists, and conservationists come to visit, many for the first time. Continue reading

Society Letterhead: Press Releases, 1938-1979

2032_pressrelease_nyzs_1970_2This is the fourth blog post in our series on graphic design in letterhead.

For this post, we will be showcasing examples of design found in letterhead of press releases closer to home, from the Society as a whole, as well as releases from the Bronx Zoo and the New York Aquarium.  Continue reading

Nanuk: What’s in a Name?

 Archivists mine the collections and materials they process for key points of access, as gateways to gain attention and connect researchers to archival resources. Keeping in mind the needs of both the current and future generations of researchers, locations, names, dates, specific activities and events, along with other keywords get logged in the mind’s eye of processors whilst looking to make sense of the surviving records under their care. Terms like these provide valuable clues and points of entry into the materials to unearth important pathways for discovering existing relationships.  Continue reading